INNOVATION·IN·DENTISTRY

Raving Patients Podcast

Secrets of Cause-Related Marketing: Building Your Practice by Doing Good With Steven Anderson

3 November 2023 · 38:26 · Episode 192

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Steven J. Anderson

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What it is about

As business owners and entrepreneurs, we dentists have an obligation towards society to do good for those less fortunate. And if you're looking to grow your clinic while also donating to charity and helping your community, cause-related marketing is the way to go. Cause-related marketing can be a mutually beneficial collaboration between your clinic and a nonprofit where you promote their cause and they promote you.…

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