INNOVATION·IN·DENTISTRY

Beyond Bitewings

How To Utilize AI Search Engine Optimization (GEO) As a Marketing Tool

10 July 2025 · 34:44 · Episode 119

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What it is about

Ash welcomes Jennifer Christensen, co-founder and CMO of Beacon Media and Marketing, to discuss the role of artificial intelligence in modern marketing for dental professionals. Jennifer shares her journey as an early adopter of AI, highlighting how new technologies have reshaped client search behaviors and what this rapid shift means for dental practices that want to maintain and grow their online presence. She…

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