Beyond the Arches
Ep. 42 - The Voices Behind The Brand
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What it is about
Dr. Daniel Noorthoek and Erica are joined by Robert Odom, Marketing Director, and Carly, Social Media Manager. In this episode, they explore creativity, storytelling, and why modern dental marketing looks nothing like it used to. Carly shares how she unexpectedly found her way into dentistry through a creative lens, what inspires her outside of work, and how that perspective shapes the way patient stories are…
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