INNOVATION·IN·DENTISTRY

Hygiene Elevated

Whitening Inside Out: A Deep Dive with Rachel Hicks

18 July 2025 · 49:03

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What it is about

In this episode of Hygiene Elevated Conversations and Innovations, host Amanda interviews Rachel Hicks, also known as Mentor Rach on Instagram, about the intricacies of teeth whitening. Rachel shares her journey from being a dental assistant in Canada to opening her own teeth whitening studio. She explains the business models of B2C and B2B, the differences between hydrogen and carbamide peroxide, and the importance…

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