INNOVATION·IN·DENTISTRY

Just a Couple of Dentists

Why Your Marketing Company is Holding You Back! (ft. Michael Anderson)

27 May 2025 · 55:08 · Episode 25

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What it is about

We’ve been through almost as many dental marketing agencies as hygienists—and that’s saying something. So this week, we brought on Michael from Wonderist to answer the question every dentist asks: “Is my marketing actually working?” We cover: - Why dentists keep switching agencies - What ROI actually looks like (and how to measure it) - The $88 new patient offer trap - Why tracking your leads matters more than the…

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