Less Insurance Dependence Podcast
How to attract more patients that prefer fee- for- service care?
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What it is about
In this episode of the Less Insurance Dependence Podcast, co-host Don Adeesha sits down with Naren Arulrajah, CEO of Ekwa Marketing, to unpack one of the biggest opportunities in dentistry today: attracting more fee-for-service patients. With nearly half of Americans lacking dental insurance, dentists have a massive untapped market—but many are stuck thinking like PPO-based providers instead of value-based…
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