INNOVATION·IN·DENTISTRY

Marketing Minute 4 Dentists

Episode 31: Google Just Made It Harder For Your Patients To Leave

25 February 2026 · 5:47

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What it is about

This week, Kyle breaks down Google's latest move that most dentists are completely missing. Google changed the way AI Overviews work in search results and it's not a small tweak. Now when a patient clicks 'Show More' on an AI Overview, instead of seeing more search results, they get pulled into a full AI conversation. The traditional search results are hidden behind a tiny X in the corner. Kyle explains why the SEO…

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