INNOVATION·IN·DENTISTRY

Marketing Minute 4 Dentists

Episode 41: You're Not Competing With The Dentist Down The Street, You're Competing With "I'll Do It Later"

6 May 2026 · 4:09

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What it is about

Yes, I know it's four words. This week Kyle reframes something most dental practices get wrong. When the schedule has holes, the instinct is to look at the competition. The new practice down the road, the DSO spending a fortune on ads. But that's not what's keeping patients out of your chair. The real competition is procrastination. Kyle breaks down why "I'll do it later" is the single biggest source of lost revenue…

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51 episodes, all of them listed on the show's page here.

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