INNOVATION·IN·DENTISTRY

My Practice My Business: The Clinical Business of Dentistry

Delta Dental's HR Article: How to sell a lie...

17 November 2025 · 12:24 · Episode 18

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What it is about

Send us Fan Mail In this episode, we pull back the curtain on Delta Dental’s latest effort to “train” HR departments on how to talk about their plans. On the surface, it looks like education—but behind the scenes, it’s strategic messaging designed to make employees hear only the positives and none of the truth about coverage limitations, provider restrictions, and patient choice. We explore how these trainings teach…

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