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Orthodontic Products Podcast

Invisalign Trademark Crackdown: What It Means for Your Orthodontic Practice Marketing

12 June 2025 · 25:59 · Episode 79

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What it is about

Guest:Mary Kay Miller, CEO and owner Kaleidoscope Description:Align Technology is cracking down on the use of its Invisalign trademark—and orthodontic practices need to pay attention. In this episode, Orthodontic Products Editor-in-Chief Alison Werner sits down with orthodontic marketing expert Mary Kay Miller to explain what this enforcement means for your website, social media, ads, and printed materials. Whether…

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