INNOVATION·IN·DENTISTRY

Raving Patients Podcast

Storytelling with Dental Marketing

3 October 2025 · 40:44 · Episode 292

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What it is about

Patients today don't just choose a dentist based on price or location—they choose the story you tell. In this episode of the Raving Patients Podcast, I sit down with Ian De Jongh of Pain Free Dental Marketing to explore how storytelling has become the new backbone of dental marketing. We cover why reviews are "the Bitcoin of dental marketing," how to attract the right patients instead of every patient, and the…

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