INNOVATION·IN·DENTISTRY

The Best Practices Show with Kirk Behrendt

1042: Metric Mondays: The Hidden Cost of Letting Insurance Set Your Fees - Robyn Theisen

4 May 2026 · 14:45 · Episode 1042

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What it is about

Letting insurance fee schedules become your “real” fees creates bad data, bad decisions, and an unnecessary production treadmill. In this episode, Kirk Behrendt coaches with Robyn Theisen on why every practice — even PPO-heavy practices — must use a master fee schedule, bill full fees, and track adjustments correctly so you can see the true gap between UCR and contracted rates. You’ll learn how insurance-driven fees…

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