The Dental Boardroom
168: Discount or Offer: Which One Is Building Your Practice?
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What it is about
Participants: - Wes Read, host, PracticeCFO - Michael Anderson, dental marketing and brand advisor who works with practices on defining and showing value. - Megan Shelton, dentist and practice operations advisor focused on patient experience and retention systems. Duration: 41 minutes A DSO opens down the street with a $49 new patient special, and the instinct is to match it. This episode walks through why price is…
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