The Dental Marketing Secrets Podcast

#119: Return on Relationship w/ George White

10 April 2026 · 52:57 · Episode 119

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What it is about

In this episode of Dental Marketing Secrets Podcast, host Mark Thackeray sits down with George White, General Manager at Patterson Dental. While most business owners are fixated on ROI (Return on Investment), George introduces a more powerful metric for long-term practice success: ROR—Return on Relationship. With over 13 years of experience and a "superpower" perspective from seeing the inner workings of hundreds of…

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