INNOVATION·IN·DENTISTRY

The Dental Marketing Secrets Podcast

#53: Authentic Marketing with Guest Regan Robertson

16 March 2021 · 33:22 · Episode 53

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Regan Robertson

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What it is about

Most practices tend to use a 'copy cat' approach when it comes to marketing. (They typically look at what their competitor down the street is doing and then do the same thing) But that strategy leads to unpredictable results because you are not showing up as a truly unique, different option to potential patients. You're just a commodity. So how do you stand out? That's what we're talking about on this episode with…

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