The Golden Age of Orthodontics
Talking with Dr. Bill Layman
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What it is about
In this 30-minute episode we speak with Dr. Bill Layman about how to build an orthodontic practice that can capture the easy aligner cases and make them profitable through available in-house technology. Dr. Layman is a board certified orthodontist practicing in Clearwater, FL who advises practices on this very subject. Direct to consumer aligner companies are spending $300MM annually on marketing directly to…
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