INNOVATION·IN·DENTISTRY

The GrowOrtho Podcast

Your Old SEO Methods Don’t Work Anymore | Here’s Why

19 January 2026 · 44:53

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What it is about

The Rule That Broke For a decade, SEO had one simple goal: rank higher than everyone else. That rule just died. Patients are not typing “orthodontist near me” and clicking through five websites anymore. They are asking ChatGPT. They are reading Google AI Overviews. They are using conversational tools that skip the ten blue links entirely. Here’s what most practices have not realized yet. AI search engines do not…

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