INNOVATION·IN·DENTISTRY

The No BS Dental Growth Podcast

Doubled New Patients? Real ROI—Here’s the Strategy

28 August 2025 · 18:43

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What it is about

The Marketing Hourglass: A Smarter Approach to Growing Your Dental Practice In this episode of The No BS Dental Growth Podcast, host Chris Pistorius breaks down the marketing hourglass concept — adapted from John Jantsch’s Duct Tape Marketing — and explains why it outperforms the traditional marketing funnel for dental practices. Instead of focusing only on patient acquisition, the hourglass emphasizes seven stages…

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