The No BS Dental Growth Podcast
Why the $99 New Patient Special Is Killing Your Dental Practice (and What to Do Instead)
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What it is about
For years, the $99 new patient special—x-rays, exam, and cleaning bundled together—was one of the most popular promotions in dentistry. But in today’s competitive landscape, this strategy no longer works the way it used to. In this episode of the No BS Dental Growth Podcast, host Chris Pistorius breaks down why the $99 special has become obsolete, how it commoditizes dental care, and why it attracts the wrong kind…
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