INNOVATION·IN·DENTISTRY

The Orthopreneurs Podcast with Dr. Glenn Krieger

Orthodontics Has Changed. Has Your Practice? w/Brian Wright

20 October 2026 · 54:27

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Brian Wright

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What it is about

In this episode, I sit down withBrian Wright, founder and CEOof New Patient Group and WrightChat, to talk about what orthodontists need to change if they want to thrive in today’s market. Brian breaks down his “Five to Thrive” framework—leadership, culture, sales, hospitality, and marketing—and explains why the practices that continue investing in these areas are the ones creating separation while everyone else is…

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