INNOVATION·IN·DENTISTRY

The Savvy Dentist

526. Turning Repeat Visits into Referrals Through the Power of Customer Loyalty with Rob Markey

9 December 2025 · 41:39 · Episode 526

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What it is about

In this episode, Jesse Green is joined by Rob Markey, co-creator of the world-renowned Net Promoter Score (NPS) and co-author of The Ultimate Question 2.0. Together, they explore how dental practices can harness the power of customer loyalty to drive sustainable growth. Rob unpacks the differences between satisfaction, loyalty, and advocacy, and explains why emotional commitment, not just repeat visits, defines true…

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