INNOVATION·IN·DENTISTRY

The Underdog Dentist Show - Dentistry, Dental Marketing Business Podcast from Gireesh Likhyani

Consistency Beats Virality Every Time | Healthcare Content Strategy - Likhyani Group Insider Episode w/ Dr. Gireesh and Dr. Nikhil // Season 5 - Ep. #11

1 August 2026 · 24:41 · Episode 11

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What it is about

Everyone wants to go viral. Very few are willing to stay consistent. In this episode of The Underdog Dentist Show, Dr. Gireesh Likhyani and Dr. Nikhil Malhotra discuss one of the biggest misconceptions in healthcare marketing: the belief that one viral reel can build a successful brand. We share how we think about content at Likhyani Healthcare Solutions and Likhyani Group, why systems matter more than motivation,…

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