INNOVATION·IN·DENTISTRY

The Underdog Dentist Show - Dentistry, Dental Marketing Business Podcast from Gireesh Likhyani

Psychology of Anchoring: How we make decisions on the Comparative Values w/ Dr. Gireesh Likhyani // Ep. #11

8 November 2020 · 12:20 · Episode 11

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What it is about

Psychology of Anchoring: How we make decisions on the Comparative Values and how we ignore the individual intrinsic value of a product or service. I've explained the Anchoring effect in detail and how it can be both beneficial and may work against you. Here's one such example. Amazon in Normal Days: A Pair of Shoes, Rs 5,000 Amazon during Diwali Sale: Rs 3,500 Amazon during Diwali Sale: Additional Discount of 10%…

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