INNOVATION·IN·DENTISTRY

The Underdog Dentist Show - Dentistry, Dental Marketing Business Podcast from Gireesh Likhyani

Psychology of Scarcity Marketing - How to apply it in Dental Marketing for your Dental Business w/ Dr. Gireesh Likhyani // Ep. #07

5 September 2020 · 12:53 · Episode 7

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What it is about

Psychology of Scarcity Marketing - How to apply it in Dental Marketing for your Dental Business Scarcity induces impulse buying Scarcity can be deeply understood in 4 parts: 1 Exclusivity 2 Rarity 3 Excess Demand 4 Urgency The more we dig down deeper, the more we get insights from the data The best strategy is to breakdown what huge brands are doing and more importantly how huge brands are using Scarcity Marketing…

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