INNOVATION·IN·DENTISTRY

The Underdog Dentist Show - Dentistry, Dental Marketing Business Podcast from Gireesh Likhyani

When They Start Copying You, You Know You've Won w/ Dr. Gireesh Likhyani // Season 5 - Ep. #06

30 May 2026 · 13:29 · Episode 6

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What it is about

If you are a dental brand, a healthcare business, or a medical supplies company trying to grow in India, this episode is your blueprint. I break down how a dental consumables brand and its parent company went from invisible to influential using one simple but radical shift: stop selling, start teaching. We talk content strategy, brand building in a niche B2B market, the real cost of product-first marketing, and the…

The opening of the show's own notes, quoted as the feed publishes them. The rest is on podcasters.spotify.com.

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This is my show