INNOVATION·IN·DENTISTRY

Dental Drills Bits

Marketing Your Practice to Top Talent

21 July 2025 · 31:07 · Episode 189

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Dana Salisbury

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What it is about

Episode Summary: In this episode of Dental Drill Bits, Sandy Pardue and Dana Salisbury tackle one of the most underestimated tools in the hiring process—your job ad. They explain why hiring should be treated like a marketing campaign and how your job postings either attract or repel the very people you are trying to hire. From crafting compelling headlines and utilizing creative job titles to understanding hiring…

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