INNOVATION·IN·DENTISTRY

DEO's Growth Secrets for Dental Organizations

258: Cut Marketing Waste and Get More Patients in Your Dental Practice

5 February 2026 · 43:29

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What it is about

Are you spending thousands on marketing, but still don't really know what's working? In this episode, Kendall sits down with Ali Soufi, CEO of DocSites, to talk through what's really happening behind the scenes of dental marketing. They cover why many practices overspend on Google Ads, how "vanity websites" quietly hurt ROI, and what it looks like to focus on efficiency first. You'll hear real examples of practices…

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