INNOVATION·IN·DENTISTRY

The Dental Marketer

Fire Fast: The Art of Making Hard Team Decisions in Your Practice | Dr. Gabe Ross | FF

2 March 2026

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What it is about

Tangled in the web of low-performing staff? Learn how to cut loose and fire fast for the well-being of your practice. In this episode of The Fail Forward series, Dr. Gabe Ross honestly shares the lesson he learned the hard way about the necessity of staff turnover for the greater good of his pediatric dental practice. Sifting through his personal experience of reluctantly firing an underperforming dental assistant,…

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