The Marketing 32 Show
"I Reduced My Overhead by 20% Just Like That": Why Private Practices Are Paying 60% More Than DSOs for the Exact Same Supplies
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What it is about
What happens when a dentist who's been talking about becoming a dentist since he was eight years old (literally playing a dentist in a school play) builds a multi-practice portfolio, gets incredible vendor discounts due to economy of scale, then sells off practices one by one and watches those discounts dwindle—and realizes private practices are getting crushed while DSOs thrive on pricing advantages that shouldn't…
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