Marketing
The Marketing 32 Show
Last episode 8 September 2026. Still going.
This is the Marketing 32 Show, a show that connects with leading dentists, influencers, and experts to explore strategies and innovations that help dental practices grow and thrive.
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Influence––Innovation––
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Episodes
- —"It's All Sandcastles": How Dr. Anthony Do's Journey From Burnout and Suicidal Ideation to Faith Reveals Why Dentistry's Achievement Culture Is Killing Us8 September 2026 · 39:34
- —"The Answers Are in the Data": How Dr. Aditi Agarwal's Practice by Numbers Reveals Why Dashboards Transform Struggling Practices Into High-Growth Operations1 September 2026 · 27:33 · Aditi Agarwal
- —How Connor Ludlow's Annie AI Reveals Why 100 Missed Calls Becoming 100 New Appointments Is Just the Beginning of AI's Impact on Dental Practices25 August 2026 · 28:34
- —"There's a Difference Between Busy and Productive": How Lana Rivera's Inside-Out Framework Reveals Why Practices Stay Maxed Out and How to Fix the Leaks in Your Bucket20 August 2026 · 22:13
- —“Every Conversation Has Consequences”: How Lisa Copeland’s 40 Years of Speaking and Dental Communication Expertise Reveals Why Clarity Creates Movement and Memorable Moments Transform Practices21 July 2026 · 20:02
- —"We Ought to Lean Into Partnerships": How Josh Rich's Reveals Why Dental Practices Need Clary to Win7 July 2026 · 30:20
- —"Is Doing Better and Being More Careful Actually a System?": Why Erin Glending's High Reliability Framework Can Cure Burnout and Transform How Dental Practices Really Work30 June 2026 · 35:49
- —"If You Don't Track It, You Won't Improve It": Why the DSO Model Failed and How Dental Partners Can Find a Better Alternative with Ian McNickle23 June 2026 · 28:33
- —"Stop Asking Who Made the Mistake and Start Asking What System Allowed It to Happen Again": Why Your Unicorn Team Member Is Actually Your Practice's Biggest Vulnerability2 June 2026 · 27:35
- —"We Tend to Work IN the Practice, Not ON the Practice": Why Your Team Already Knows the Solution But Doesn't Know How to Articulate It19 May 2026 · 32:07 · Callie Ward
- —"I Reduced My Overhead by 20% Just Like That": Why Private Practices Are Paying 60% More Than DSOs for the Exact Same Supplies28 April 2026 · 24:15
- —"Google Started Indexing Social Media in July 2025": Why Your Dancing Videos Won't Help AI Understand Your Dental Implant Expertise14 April 2026 · 27:50
- —People Don't Buy Solutions to Problems They Don't Perceive to Have": Why 95% of Case Acceptance Happens Before You Ever Mention the Crown7 April 2026 · 31:37
- —"If We're Not Failing, We're Not Trying": How Turning Dentistry Into a Trade and Celebrating Failures Built a Multi-Location Powerhouse24 March 2026 · 26:59
- —"You Do Teeth, Not Brain": Why Your Competitor for Talent Isn't the Practice Down the Street—It's Papa John's Pizza17 March 2026 · 29:35 · Kara Kelley
- —From COVID Grad to $8M in 5 Years: How a New Dentist Built a Group Practice with Christmas Cookies and Negotiation Power10 March 2026 · 30:42
- —"A No Isn't a No—It's a Not Right Now": Why Following Up on Unscheduled Treatment Is Patient Advocacy, Not Pestering3 March 2026 · 25:50
- —Why Lottery Winners Return to Baseline Happiness (And What Dentists Can Learn From It)10 February 2026 · 32:26 · Martin Mendelson
- —"I'm Happy to Discuss Our Fees": The 3-Word Phrase That Transforms Price Objections Into Consultations3 February 2026 · 32:58 · Debra Engelhardt-Nash, Gordon Christensen
- —"I'm Just the Dental Assistant": Why the Industry's Most Undervalued Role Holds the Key to Patient Trust13 January 2026 · 24:48 · Kevin Henry
- —Stop Drowning in Post-It Notes: How a Bank Bankruptcy Led to Transforming Dental Practice Technology9 December 2025 · 31:35 · Dayna Johnson
- —From $50K a Year to $500K a Month: Dr. Arun Garg's Journey from Professor to Dental Empire Builder2 December 2025 · 32:09
- —The 5-Minute Secret: How One Question Transforms Nervous Patients Into Excited Treatment Acceptors25 November 2025 · 29:50
- —The $300K Wake-Up Call: How to Embezzlement-Proof Your Dental Practice Before It's Too Late18 November 2025 · 35:12
- —From Conflict to Clarity: Master the Art of Leadership Communication in Your Dental Practice4 November 2025 · 33:48 · Katherine Eitel Belt
- —From Medicaid to Master: How a 19-Year-Old Single Mom Built a Four-Decade Dental Empire and a $159 Compliance Revolution21 October 2025 · 27:32 · Kevin Henry, Tija Hunter
- —From Martini to Movement: How One Thursday Afternoon Phone Call Built a 250-Woman Dental Community in Nine Years14 October 2025 · 31:05 · Anne Duffy
- —The Flat Fee Revolution: How Two Practicing Dentists Built a Membership Platform That Keeps Profits in Your Practice7 October 2025 · 28:45
- —The Hidden Profit Killer: How Poor Shade Communication Costs Practices Thousands in Remakes and Lost Chairtime30 September 2025 · 19:27
- —The Magic You Seek is in the Things You Avoid: How the 1-800-DENTIST Co-Founder Turned Boldness Into a Life-Changing Philosophy23 September 2025 · 34:12
- —The AI Revolution: How Fear of Dentists Led to Marketing Mastery and a 60% Team Reduction16 September 2025 · 31:03 · Kathryn Alderman
- —From Laser Pioneer to Life Transformer: How a Vietnamese Refugee Dentist Discovered the 95% Rule That Doubles Income9 September 2025 · 27:51
- —The $300,000 Freedom Formula: How "The Podfather" Helps Dentists Escape PPO Prison and Reclaim Work-Life Balance2 September 2025 · 39:33 · Gary Takacs
- —Breaking Down Silos: How Four Dental Powerhouses Are Revolutionizing Team Training with Collaborative Learning26 August 2025 · 34:00 · Dana Watson, Emme Sanders, Lois Banta, Tija Hunter
- —From Embezzlement Crisis to Swiss Army Knife: How One Team Member's Journey Revolutionized Dental Practice Leadership19 August 2025 · 27:30 · Joanne Miles
- —From Conservative to Comprehensive: How One Simple Diagnosis Shift Generated $10 Million in Practice Growth12 August 2025 · 30:29
- —From Marine Corps to Dirty Dental Details: Uncovering Hidden Compliance Risks with Deanna Otts-Whitfield5 August 2025 · 28:01
- —Breaking the CEO Paradox: Leadership, Abundance, and Financial Freedom with Doug Fettig29 July 2025 · 30:26
- —From Transaction to Relationship: Mastering Phone Conversions and Team Building with Shelly VanEpps22 July 2025 · 31:33
- —The Compliance Crusader: Making Infection Control Clear and Manageable with Joyce Weeks15 July 2025 · 36:00
- —Transforming Lives Through Implant Dentistry: Education and Excellence with Dr. Mohamed Attia8 July 2025 · 30:59
- —From 10 Locations to Leadership Coaching: Building Sustainable Dental Practices with Dr. Jeff Grove1 July 2025 · 32:28
- —Just Say No to the DSO: Exposing the Private Equity Takeover of Dentistry with Bob Spiel24 June 2025 · 32:45 · Bob Spiel
- —The Revenue Problem Most Dentists Don’t Realize They Have with Morgan Hamon17 June 2025 · 29:34
- —Skip the Fluff: Building Clinical Confidence with Dr. Aaron Nicholas10 June 2025 · 26:02
- —Membership Plans: The Secret Weapon for Doubling Dental Production with Megan Lohman3 June 2025 · 26:04
- —The Real Reason Your Associate Dentist Didn’t Work Out (and How To Fix It) With Bryton Nield27 May 2025 · 31:18
- —Helping Dentists Generate $9M in Aligner Revenue Without Flashy Marketing With Dr. Avi Patel20 May 2025 · 30:44 · Avi Patel
- —Helping Dentists Achieve Big Growth With Small Teams and Smarter Schedules With Kirk Teachout13 May 2025 · 25:14 · Kirk Teachout
- —Redefining Dental Success Through Transitions, Mentorship, and Retreats With Dr. Jim Arnold6 May 2025 · 33:17
- —Emotional Wellness Is the Key to Dental Practice Growth With Dr. Laura Schwindt & Dr. Karen Tindall29 April 2025 · 39:30 · Karen Tindall, Dr. Laura Schwindt
- —Less Stress, More Success: Thriving as a Modern Dentist With Dr. Paul Goodman22 April 2025 · 28:07 · Paul Goodman
- —Unlock Dental Success Through Strategic Growth With JJ Littrell15 April 2025 · 35:42
- —Future-Proofing Dental Teams Through AI, Technology, and Leadership With Laura Nelson8 April 2025 · 26:07 · Laura Nelson
- —Escaping the Burnout Trap in Dentistry With Laura Brenner1 April 2025 · 31:50 · Dr. Laura Brenner
- —How Women Dentists Can Build Confidence and Leadership Skills With Lani Grass25 March 2025 · 25:58
- —Leadership, Marketing, and Generational Shifts in Dentistry With Ryan Vet18 March 2025 · 21:12 · Ryan Vet
- —The Mindset and Strategies Behind a High-Performing Dental Practice With Dr. Spencer Greer11 March 2025 · 30:52
- —How Dental Practices Can Improve Systems and Increase Profitability With Sandy Pardue4 March 2025 · 27:16 · Sandy Pardue
- —Leveraging Mentorship and Strategic Planning in Dental Practice Growth With Dr. Walter Kostrzewski25 February 2025 · 33:18 · Dr. Walter Kostrzewski
- —Transforming Dental Leadership: Team Building and Mental Wellness With Dr. Martin Mendelson18 February 2025 · 20:50 · Martin Mendelson
- —From Associate to Multi-Practice Owner With Dr. Justin Waters11 February 2025 · 27:45
- —Creating Effective Dental Implant Marketing Systems With Chelsea Coudriet4 February 2025 · 22:13
- —Creative Strategies for a Profitable Dental Practice Exit With Elijah Desmond28 January 2025 · 25:03 · Elijah Desmond
- —The Secrets To Growing a Group Dental Practice With Emmet Scott21 January 2025 · 36:44 · Emmet Scott
- —Driving Dental Practice Growth Through Data-Driven Marketing With Brett Allen and Jeff Kingston21 January 2025 · 20:45
- —The Marketing Blueprint for Dental Practice Success With Brett Allen18 December 2024 · 15:44
People you already know, on this show
Aditi AgarwalCallie WardKara KelleyMartin MendelsonDebra Engelhardt-NashGordon ChristensenKevin HenryDayna JohnsonKatherine Eitel BeltTija HunterAnne DuffyKathryn AldermanGary TakacsDana WatsonEmme SandersLois BantaJoanne MilesBob SpielAvi PatelKirk TeachoutKaren TindallDr. Laura SchwindtPaul GoodmanLaura NelsonDr. Laura BrennerRyan VetSandy PardueDr. Walter KostrzewskiElijah DesmondEmmet Scott
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