INNOVATION·IN·DENTISTRY

Dental Drills Bits

The Right Patients, the Right Marketing | Grace Rizza

14 September 2026 · 36:03 · Episode 237

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Grace Rizza

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What it is about

Getting more dental leads isn't always the answer. The real goal is attracting the right patients and giving them a reason to choose your practice. In this episode of Dental Drill Bits, Dana Pardue and Sandy Pardue welcome Grace Rizza, founder and CEO of Identity Dental Marketing, for a conversation about what dental marketing looks like as AI, automation, Google Ads, Meta advertising, and patient expectations…

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